Project 365 Tiruvannamalai

Collectively creating and preserving photographic visuals of the fast vanishing landscape, divergent customs, pluralistic culture and diversified lifestyle of an ancient Tamil town.

Title: Folklore practitioners and indigenous herbs
Photographer: Pee Vee
Medium and format: Digital
Year: 2014 / 2015
Courtesy: EtP Project 365 public photo archive

EtP PROJECT 365

Collectively creating and preserving photographic visuals of the fast vanishing landscape, divergent customs, pluralistic culture and diversified Dravidian society of ancient Tamilakam, a region comprising modern Tamil Nadu, Kerala, Karnataka, Andhra Pradesh and Puducherry.

இ. டி. பி. ப்ராஜெக்ட் 365
அதி வேகமாய் மாறி வருகின்ற நவீன தமிழ்நாடு, கேரளம், புதுச்சேரி, கர்நாடக மற்றும் ஆந்திர மாநிலங்களை உள்ளடக்கிய பண்டைத் தமிழகத்தின் சமகால வாழ்வுமுறையையும், கலாச்சாரத்தையும், பன்முகத்தன்மை வாய்ந்த திராவிட சமூகத்தையும் புகைப்பட பதிவுகளாக பாதுகாக்கும் ஒரு பொதுமை புகைப்படக்கலை திட்டமே ப்ராஜெக்ட் 365.

EtP പ്രൊജക്റ്റ് 365
അതിവേഗം മാറ്റങ്ങൾക്ക് വിധേയമായിക്കൊണ്ടിരിക്കുന്ന ആധുനിക കേരളം, തമിഴ് നാട്, കർണാടകം, പുതുച്ചേരി, ആന്ധ്രയുടെ ചില ഭാഗങ്ങൾ എന്നിവ ഉൾപെടുന്ന സംഘകാല തമിഴകം പ്രദേശത്തിലെ സമകാലിക ജീവിതരീതികളും നിലനില്കുന്ന സംസ്കാരവും വൈവിധ്യമുള്ള ദ്രാവിഡവേരുകളുള്ള സമൂഹവും കേന്ദ്രീകരിച്ച്‌ ഫോട്ടോ ദൃശ്യഭിംഭങ്ങൾ സൃഷ്ടിക്കാൻ ശ്രമിക്കുന്ന ഒരു പൊതു സാംസ്‌കാരിക കൂട്ടായ്മയാണ് പ്രൊജക്റ്റ്‌ 365.

For more information contact EtP at project365@etpindia.org / http://www.etpindia.org

Collectively creating and preserving photographic visuals of the fast vanishing landscape, divergent customs, pluralistic culture and diversified lifestyle of an ancient Tamil town.

Folklore medicine and Indigenous herbs

Traditional (folklore) medicine comprises knowledge systems that developed over generations within various societies before the era of modern medicine. It is the sum total of the knowledge, skills, and practices based on the theories, beliefs, and experiences indigenous to different cultures, whether explicable or not, used in the maintenance of health as well as in the prevention, diagnosis, improvement or treatment of physical and mental illness. Folk medicine consists of the healing practices and ideas of body physiology and health preservation known to some in a culture, transmitted informally as general knowledge, and practiced or applied by anyone in the culture having prior experience. In the written record, the study of herbs dates back 5,000 years to the ancient Sumerians, who described well-established medicinal uses for plants. In Ancient Egyptian medicine, the Ebers papyrus from c. 1552 BC records a list of folk remedies and magical medical practices. The Old Testament also mentions herb use and cultivation in regards to Kashrut.
Siddha Medicine is usually considered as the oldest medical system known to mankind. Siddha is reported to have surfaced more than 10,000 years ago. “Siddhargal” or Siddhars were the premier scientists of ancient time. Siddhars were mainly concentrated in ancient Tamilakam (present period South India), and laid the foundation for this system of medication. Siddhars are alchemists, mathematicians and philosophers. Most of these masters, apart from being knowledgeable in other fields, practice medicine as well. They are considered to have acquired the ashta siddhis (the eight supernatural powers). Agathiyar was the first Siddhar. Many herbs and minerals used in Ayurveda were described by ancient Indian herbalists such as Charaka and Sushruta during the 1st millennium BC. Project 365 photographer Pee Vee (Venkatesan Perumal) has been creating photographic visuals of the folklore doctors, and indigenous herbs and its ecological surroundings, the mineral deposits, etc., Pee Vee is a Photographer and Entrepreneur, with limitless passion to capture light. He is a Chemical Engineer with an MBA. Prior to advertising, he was an agriculturist, sold insurance and designed web banners. He is born in Tamil Nadu.

Erukku (giant milkweed) / Photography (C) Abul Kalam Azad / Project 365 public photo archives
Erukku (giant milkweed) / Photography (C) Abul Kalam Azad / Project 365 public photo archives

Errukku (Giant Milkweed / Asclepiadacea family) is one of the most commonly found medicinal plants in our surroundings. The plant is a medium sized shrub and is commonly found in dry regions across India. The plant is called by the name arka meaning sun in Ayurveda due its high potency and sharpness. The plant is mainly a toxic corrosive plant, however, when someone uses properly it has eminent medicinal utility. In our folklore medicine and culture, this plant is used for treating illness and plant’s flower, both the blue and white variety are used as an offering to the deity Ganesha. one of the important deities. In spite of its medicinal value and sacredness, it is not grown in home gardens as it is believed to be the shelter of yakshis (demon goddesses). The useful parts of the plant are its leaves, root, bark, flower and latex. The latex of the plant is used by ayurveda practitioners for ksarasutra preparation as a binding agent. The toxic effect of the plant causes drastic purgation and leads to bruises on skin. The medically purified plant is used to treat hemorrhoids, abdominal conditions, skin disorders, worm infestation, respiratory track, and various other ailments. The plant has a beautiful seed which is hydroscopic in nature and flies in air, a chase and catch play tool for children. The latex is collected preferably during early morning by giving a nip to the stem. The flowers are beautiful to look but do not have any particular odour. The leaves of plant are soft and smooth. The latex of the erukku is used for malingering criminal offenses.

Erukku (giant milkweed) / smart phone photography (C) Abul Kalam Azad /  Project 365 public photo archives
Erukku (giant milkweed) / smart phone photography (C) Abul Kalam Azad / Project 365 public photo archives
Erukku (giant milkweed) / Photography (C) Pee Vee / Project 365 public photo archives
Erukku (giant milkweed) / Photography (C) Pee Vee / Project 365 public photo archives

Disclaimer:

All rights reserved. All the images published in this page is copyrighted property of the author (photographer) and is a part of PROJECT 365 PUBLIC PHOTO ARCHIVES. Text by Tulsi Swarna Lakshmi / EtP. Plant research and description by Dr. Mahima Rahman. Reprinting / publishing rights reserved by the author and/or EtP (PROJECT 365 public archives). Prior permission is required for reproduction / re-publishing for non-commercial public use and research. For more information contact EtP at {0}4175 237405 / {0}94879 56405 / project365@etpindia.org /

Mukhamukham – Bangalore

Traveling MUKHAMUKHAM - Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Traveling MUKHAMUKHAM – Bangalore / Photograph on the screen ‘Life in cycles’ by Biju Ibrahim / Photography (C) Arnav Rastogi / EtP Archives

The next stop for traveling Mukhamukham, was the much favored garden city, Bangalore. THALAM, a partner of PROJECT 365 was organising the event at their space at Domlur on 15th November 2014. By that time, the project 365 team had different experience having met with diversified audience. The audience weekly presentations at Kalai Illam, were a mix of local rural audience, informed artists as well a few international visitors who were passing by this ancient town. Children from neighboring villages enthusiastically ask for and participate in the event. MUKHAMUKHAM – Tiruvannamalai by Vamsi books had a gathering of about hundred local audience, many of whom had seen photographic art presentation for the first time. Also, seeing photographs of their town, and oftentimes their own photographs was received enthusiastically. This is an important dimension of Project 365 and one of the project photographers Senthil Kumaran Rajendran mentioned during his presentation, “Photographs will be taken. Printed and then exhibited in urban galleries / art spaces or shown to the potential collectors, and sold or stored for selling…. photographs of rural India, often become exaggerated exotic presentation, created specifically to cater the needs of urban International buyers and audience…. Photographers never get an opportunity to show our photographs with our own people… the land in which the photographs were taken… the one who is photographed never knows what the photographer does with the photographs… But in project 365, photographs of a town are collectively taken, shared with the residents of the town, and more than that, the prints will eventually be exhibited and preserved by the public…That is the profoundness of this project that encouraged me to join this initiative. I am proud to be part of this vision.”

Traveling MUKHAMUKHAM - Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Project 365 photographer Selvaprakash Lakshmanan / Traveling MUKHAMUKHAM – Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Traveling MUKHAMUKHAM - Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Pee Vee, Project 365 Photographer and co-founder of Thalam / Traveling MUKHAMUKHAM – Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Traveling MUKHAMUKHAM - Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Project 365 Photographer Shibu Arakkal, Photographer Biju Ibrahim also seen / Traveling MUKHAMUKHAM – Bangalore / Photography (C) Arnav Rastogi / EtP Archives

The audience for MUKHAMUKHAM – Thrissur were art students, who had remained silent for the presentation to be completed and soon after which, long discussions were held one on one. Armed with this diversified exposure, the team was looking up for the upcoming event with the urban audience. Pee Vee, co-founder Thalam and Project 365 photographer had taken complete charge of the event, which also gave the team an opportunity to explore other galleries and art spaces. The intimate space of Thalam shared by forty photo enthusiasts was indeed ideal to fully present the vision of Project 365. Noted designer and Photographer Ramu Aravindan, one of the leading photographers of the project was present. Photographers Shibu Arakkal, Selvaprakash Lakshmanan, Arnav Rastogi, Biju Ibrahim, Iqbal MK, Bhagyashri Patki, Vinay DV, Pee Vee, Jiby Charles and Shiv Kiran presented their works and their journey as a photographer. The audience stayed back long after the event was over and engaged in lively conversation with the photographers. The team received enough energy to move on with the next MUKHAMUKHAM event to be held at Andhra Pradesh, thus covering the four modern states of tri-sangam period Tamilakam. Project 365 Director Abul Kalam Azad said, “A photographer is always behind the lens, and rarely do they get the opportunity to present and speak about their works, their life and journey as a photographer. Mukhamukham is a platform for the upcoming photographers to share their emotions and dreams, learn together and grow. Developing the culture of appreciating the life and works of a photographer is important aspect of this event. I am happy with the overwhelming response MUKHAMUKHAM event has been receiving. Many are approaching us to present MUKHAMUKHAM at their institution / space. We will somehow manage our time between proceeding with our shooting work in Tiruvannamalai and traveling to different parts of our country.”

Traveling MUKHAMUKHAM - Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Project 365 Photographer Vinay DV / Traveling MUKHAMUKHAM – Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Traveling MUKHAMUKHAM - Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Project 365 Photographer Bhagyashri Patki / Traveling MUKHAMUKHAM – Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Traveling MUKHAMUKHAM - Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Project 365 photographer Biju Ibrahim / Traveling MUKHAMUKHAM – Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Traveling MUKHAMUKHAM - Bangalore / Photography (C) Arnav Rastogi / EtP Archives
The audience – Photographers Ramu Aravindan (second row left) Bhagyashri Patki, Iqbal MK, and Project 365 Manager Tulsi swarna lakshmi) / Traveling MUKHAMUKHAM – Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Traveling MUKHAMUKHAM - Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Project 365 Photographer Jiby Charles / Traveling MUKHAMUKHAM – Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Traveling MUKHAMUKHAM - Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Project 365 photographer Iqbal MK / Traveling MUKHAMUKHAM – Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Traveling MUKHAMUKHAM - Bangalore / Photography (C) Arnav Rastogi / EtP Archives
Project 365 Photographer Shiv Kiran / Traveling MUKHAMUKHAM – Bangalore / Photography (C) Arnav Rastogi / EtP Archives

Mukhamukham covered by Bangalore mirror http://www.bangaloremirror.com/bangalore/others/Coming-face-to-face-with-near-extinct-techniques/articleshow/45153216.cms

Photo enthusiasts interacting with Photographer Ramu Aravindan / Photography (C) Pee Vee / EtP archives
Photo enthusiasts interacting with Photographer Ramu Aravindan / Photography (C) Pee Vee / EtP archives
Photo enthusiasts buying Project 365 merchandise / Photography (C) Pee Vee / EtP archives
Photo enthusiasts buying Project 365 merchandise / Photography (C) Pee Vee / EtP archives
Project 365 photographers Selvaprakash Lakshmanan (left) and Jiby Charles (right) / Photography (C) Pee Vee / EtP Archives
Project 365 photographers Selvaprakash Lakshmanan (left) and Jiby Charles (right) / Photography (C) Pee Vee / EtP Archives
Project 365 photographers Shibu Arakkal, Arnav Rastogi, Biju Ibrahim and Shiv Kiran / Photography (C) Pee Vee / EtP Archives
Project 365 photographers Shibu Arakkal, Arnav Rastogi, Biju Ibrahim and Shiv Kiran / Photography (C) Pee Vee / EtP Archives

If you are interested to host MUKHAMUKHAM at your institution /  art spaces / organisation, do contact EtP at {0}4175 237405 / {0}94879 56405 / ekalokam@gmail.com

Tulsi Swarna Lakshmi, Manager Project 365

Project 365 is a PUBLIC PHOTOGRAPHIC ART PROJECT initiated by EtP to photo-document the fast changing ancient culture and contemporary lifestyle of the ancient Tamilakam territory. During the first phase, forty photographers will be documenting the multi-cultural aspects of #Tiruvannamalai, South Indian heritage town over a year period (Aug 2014 – July 2015). This Project is led by contemporary Indian photographer Abul Kalam Azad. FOR MORE PROJECT 365 IMAGES, see #etpproject365 In the next five years, EtP will document the Sangam period ports Muziris, Tindis, Korkai and the Cauvery basin culture and lifestyle.

Disclaimer: All rights reserved. All the images published in this blog is copyrighted property of the author and belongs to PROJECT 365 PUBLIC ARCHIVES. Text research Tulsi Swarna Lakshmi / EtP. Reprinting / publishing rights reserved by the author and EtP (PROJECT 365 public archives). Prior permission is required for reproduction / re-publishing. For more information about Project 365, contact EtP at {0}4175 237405 / {0}94879 56405 / ekalokam@gmail.com/ FACEBOOK – Project 365

Project 365 partners
Project 365 partners